# Prisma Solutions > Prisma Solutions is a digital marketing agency and software development company based in Târgu Mureș, Romania. We scale businesses through SEO, PPC (Google Ads), social media marketing, branding, custom software development, web and mobile app development, and e-commerce solutions. We serve clients in Romanian, English, Hungarian and German. Key facts: - Founded and headquartered in Târgu Mureș, Romania (Strada Dezrobirii 7/A) - Two main business lines: digital marketing and software/web development - Technologies: Next.js, React, Angular, Java, PHP, WordPress, WooCommerce - Website available in 4 languages: Romanian (default), English, Hungarian, German - Contact: +40 754 200 054, https://www.prismasolutions.ro/en/contact ## Services - [Digital Marketing](https://www.prismasolutions.ro/en/services/digital-marketing): Google Ads (PPC), SEO, marketing strategy and campaign management for measurable business growth. - [Social Media Marketing](https://www.prismasolutions.ro/en/services/social-media): Social media strategy, content creation and paid advertising on Facebook, Instagram, LinkedIn and TikTok. - [Software Development](https://www.prismasolutions.ro/en/services/software-development): Custom software and complex web applications built with modern stacks (Next.js, Java, Angular). - [Website Development](https://www.prismasolutions.ro/en/services/website-development): Premium business websites, landing pages and CMS-based sites. - [App Development](https://www.prismasolutions.ro/en/services/app-development): Web and mobile application development. - [E-commerce](https://www.prismasolutions.ro/en/services/ecommerce): Online store development (WooCommerce, custom platforms) and e-commerce consulting. - [IT Outsourcing](https://www.prismasolutions.ro/en/services/outsourcing): Dedicated development teams and nearshoring for Western European companies. - [IT Services](https://www.prismasolutions.ro/en/services/it-services): IT consulting and managed technical services. ## Company - [About us](https://www.prismasolutions.ro/en/about): Who we are, our team and our approach. - [Case studies / Portfolio](https://www.prismasolutions.ro/en/work): Selected client projects with results. - [Blog](https://www.prismasolutions.ro/en/blog): Articles on digital marketing, web development and business. - [FAQ](https://www.prismasolutions.ro/en/faq): Frequently asked questions about our services. - [Careers](https://www.prismasolutions.ro/en/career): Open positions. - [Contact](https://www.prismasolutions.ro/en/contact): Get a quote or book a consultation. ## Recent blog posts - [The New EU AI Labels: What Digital Marketers Need to Know](https://www.prismasolutions.ro/en/blog/the-new-eu-ai-labels-what-digital-marketers-need-to-know): Generative Artificial Intelligence (AI) has revolutionized content creation. From stunning visuals to automated copywriting, AI is now an everyday too - [Why Are Brands Extending Into Hospitality?](https://www.prismasolutions.ro/en/blog/why-are-brands-extending-into-hospitality): In an increasingly digital world, major consumer brands across luxury fashion, automotive, and banking are extending their reach into hospitality by o - [The End of the 20th-Century Advertising World: How is Consumer Trust Evolving in 2026?](https://www.prismasolutions.ro/en/blog/the-end-of-the-20th-century-advertising-world-how-is-consumer-trust-evolving-in-2026): The era of 20th-century traditional advertising is over, with major brands increasingly losing their special appeal to modern consumers. Outdated targ - [10 digital marketing optimization strategies you can use now](https://www.prismasolutions.ro/en/blog/10-digital-marketing-optimization-strategies-you-can-use-now): igital marketing optimization is no longer just about running A/B tests; it is about building a disciplined, data-driven system. This guide explores t - [The Pricing Narrative: Why Your Agency Isn't "Too Expensive," Your Story Just Isn't Finished](https://www.prismasolutions.ro/en/blog/the-pricing-narrative-why-your-agency-isn-t-too-expensive-your-story-just-isn-t-finished): In the digital marketing world, we often fall into the trap of treating pricing like a math problem. We calculate overhead, tack on a margin, and pres - [The next SEO is AEO: A step by step guide on how to optimize for AI search](https://www.prismasolutions.ro/en/blog/the-next-seo-is-aeo-a-step-by-step-guide-on-how-to-optimize-for-ai-search): AI search optimization isn't a replacement for good SEO, it's an extension of it. The fundamentals still apply: create genuinely useful content, build - [Apple Just Changed the Rules of Brand Marketing. Here's What Every Business Should Learn From It.](https://www.prismasolutions.ro/en/blog/apple-just-changed-the-rules-of-brand-marketing_-here-s-what-every-business-should-learn-from-it_): Apple's campaign is a data point in a larger trend that digital marketers have been watching for a while. The era of the single, polished brand voice - [AI in Marketing: Efficiency Tool or Creativity Killer?](https://www.prismasolutions.ro/en/blog/ai-in-marketing-efficiency-tool-or-creativity-killer): Artificial Intelligence has moved into our daily lives. It is no longer just a buzzword at tech conferences; it is on the desk of every CEO, marketer, - [Holiday season marketing outlook](https://www.prismasolutions.ro/en/blog/holiday-season-marketing-outlook): A successful December strategy relies on a deliberate transition from the promotional period into a holiday narrative led by emotional and story drive - [About the latest tech-boom: could this be another dot-com bubble?](https://www.prismasolutions.ro/en/blog/about-the-latest-tech-boom-could-this-be-another-dot-com-bubble): In recent years, the technology industry has experienced tremendous growth, and now Nvidia has reached a market capitalization of $5 trillion, further - [OpenAI launches new internet browser - here’s what you need to know](https://www.prismasolutions.ro/en/blog/openai-launches-new-internet-browser-here-s-what-you-need-to-know): The launch of Atlas could pose a serious challenge to Google, whose leading role in the internet search and browser market has been unquestionable unt - [Google and Meta to ban political ads in the EU](https://www.prismasolutions.ro/en/blog/google-and-meta-to-ban-political-ads-in-the-eu): Starting October 2025, Google and Meta will stop allowing political, electoral and social issue ads across their platforms in the European Union. Whil - [Opt-in vs opt-out: how defaults shape decisions](https://www.prismasolutions.ro/en/blog/opt-in-vs-opt-out-how-defaults-shape-decisions): Default choices strongly shape decisions. Opt-in and opt-out systems influence behavior through subtle psychological and neurological mechanisms. This - [Building efficient e-commerce systems: speed, design and integrated management](https://www.prismasolutions.ro/en/blog/building-efficient-e-commerce-systems-speed-design-and-integrated-management): In today’s competitive online market, speed, design and smooth management make the difference between growth and lost sales. This article shows how fa - [Why Paid Ads Are Essential in 2025](https://www.prismasolutions.ro/en/blog/why-paid-ads-are-essential-in-2025): In 2025, organic reach on social media has dropped to historic lows. Instagram posts reach barely 3.5% of followers, Facebook hovers at just 1.65%, an ## Optional - [Sitemap](https://www.prismasolutions.ro/sitemap.xml): All indexable pages in all languages. - [RSS feed](https://www.prismasolutions.ro/rss.xml): Latest blog posts in all languages. - [Romanian homepage](https://www.prismasolutions.ro/): Default language version. - [Hungarian homepage](https://www.prismasolutions.ro/hu): Hungarian language version. - [German homepage](https://www.prismasolutions.ro/de): German language version.